About Us

Our Story

Koike (pronounced koh-ee-kee) is derived from Japanese, meaning "small pond."

When Koike Fishing was founded in 1999, we were indeed a small entity in the vast ocean of wholesalers, offering just a few angling essentials. Over the years, we've transformed from sourcing standard items to designing and manufacturing innovative, high-quality fishing tackle that meets the needs of today's anglers.

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At Koike Fishing, we pride ourselves on offering unique products that you won't find with other wholesale suppliers. Our commitment to excellence means we continually strive to provide top-grade products at highly competitive prices, without compromising on quality.  ​​​​Our mission is to deliver exceptional service from start to finish. This begins with our efficient order processing system, ensuring that all orders are dispatched within two working days of receipt, keeping your business well-stocked and your customers satisfied.